
Visar
Founder & CEO
Visar has a background in business informatics and is a founder of ALPENIQ. He sets strategy and processes and leads the team, across all five divisions.
Contact, topics and material for newsrooms — in one place, no enquiry needed first.
Media enquiries are handled by Mudza, CMO, responsible for brand and communications. We answer newsroom enquiries within 24 hours on working days; for anything urgent, please call rather than write.
We give background on these topics, with reference to the Swiss market and to SMEs. On topics outside this list we would rather refer you on than answer without evidence.
Why websites fail to generate enquiries, what separates search visibility from AI visibility, and how both can be measured.
Why language models frequently cite German sources for Swiss queries, which topic areas are affected, and what Swiss providers can do about it.
Where process automation genuinely saves time in a business of 1 to 50 people, and where the effort outweighs the benefit.
What a sign-off process looks like that guarantees review on the substance by a named person — and what Article 50 of the EU AI Act means for Swiss businesses.
Who the BACS reporting duty applies to and who it does not, and which obligations follow from the Data Protection Act for an ordinary SME.
For quotes and background conversations. Full profiles are on the team page.

Founder & CEO
Visar has a background in business informatics and is a founder of ALPENIQ. He sets strategy and processes and leads the team, across all five divisions.

Founder & COO
Nasser has a background in business informatics and is a founder of ALPENIQ. He owns operations and project management so projects run predictably across all five divisions.

CMO
Mudza has lived marketing, brands and communication for as long as he can remember. With a career move into software development (full-stack), he combines a creative instinct with technical understanding, and brings structure to the daily business.

Head of Projects
Sudhanshu has a background in computer science and owns delivery. His focus: technical implementation, performance and everything that has to run smoothly behind the scenes.
Logo and portraits for editorial use in connection with coverage of ALPENIQ. Please use unaltered — do not distort and do not recolour.
The details for an article's source note. Complete and machine-verifiable — the UID is the unique Swiss business identification number.
| Company | Zafi Design House (sole proprietorship). “” is the business name. |
|---|---|
| UID | CHE-400.779.064, issued by the Swiss Federal Statistical Office on 25 June 2026. |
| Registered seat | Glasistrasse 9, 8180 Bülach, Canton of Zurich, Switzerland |
| Activity | Swiss technology group with five divisions: Growth, Studio, AI, Labs and IT. |
| Languages | German (Swiss High German) and English. |
is a Swiss technology group based in Bülach, Canton of Zurich. Across five divisions — Growth, Studio, AI, Labs and IT — the company builds, operates and automates the digital substance of Swiss SMEs: from winning customers through brand and automation to software and IT operations. was founded by Visar and Nasser, both business information systems engineers.
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