ALPENIQ Growth
Websites that sell.
Your website should do more than look good, it should sell. So we build it like a sales system: visible on Google, convincing for your audience, built for predictable enquiries.
Sound Familiar?
No matter where your visitors come from, Google, social media, ads, or referrals, they all end up on your website. And within seconds, they decide: contact you or leave your website. Most websites lose potential customers before the conversation even starts.
Slow websites lose customers
If your website takes longer than 3 seconds to load on a phone, more than half of your visitors abandon it (Google, 2017). Slow websites damage trust, conversion rates, SEO performance and user experience.
Visitors read one sentence, then decide
Your headline determines whether visitors stay or leave. If your message feels generic, unclear, or irrelevant, attention disappears instantly.
Your service is great. Your website says otherwise.
People judge your company based on your website. An outdated or poorly structured website lowers trust, even when your actual service is excellent.
No clear path to contact you
Too many menu items, weak calls-to-action, and confusing contact processes create friction. If visitors do not immediately understand what to do next, they leave.
Hope is not a strategy. Data is.
Most businesses do not know where visitors come from, where users drop off, which pages generate inquiries or what actually converts. Without tracking and analytics, improvement becomes guesswork.
Your website talks about you, not your customer
Most websites focus on "We are industry leaders", "20 years of experience", "Our company values". But visitors only care about one thing: Can you solve their problem?
Freelancer, Traditional Agency, or ALPENIQ?
Many companies can build attractive websites. Very few build websites designed to consistently generate inquiries.
| Criterion | Freelancer | Standard Agency | ALPENIQ |
|---|---|---|---|
| Custom Website Design | |||
| Marketing Strategy Before Design | |||
| Persuasive Conversion Copywriting | |||
| SEO & Tracking Integration | |||
| Conversion Optimization | |||
| Everything Under One Roof |
Design Alone Is Not Enough.
Your Website Needs to Sell.
A successful website is not an online brochure. It is a structured customer acquisition system.
Visibility
The right people find your business through SEO, Google Ads, Social Media and targeted digital marketing.
Website Experience
Your website guides visitors step by step toward an inquiry. Clear messaging. Strategic structure. Zero confusion.
Inquiry Process
Simple forms. Clear calls-to-action. Minimal friction.
Qualified Conversations
You speak with people who already understand your offer and value.
Predictable Growth
A scalable system that consistently generates leads and customers.
No guessing. No randomness. A measurable process.
Real Client Results
The previous website contained generic messaging, weak CTA structure, no conversion flow, confusing layouts and a poor mobile experience.
After our optimization: strategic page structure, persuasive messaging, multi-step inquiry form, stronger user flow, clearer calls-to-action and engaging scroll animations.
Our 5-Step Website Process
Your Total Time Investment: Approximately 3 Hours
Analysis
We understand your business.
We analyze your business, your audience, competitors and current positioning.
Your time: ~60 Min.
Strategy & Copywriting
We define what gets communicated.
Before design starts, we define positioning, messaging, conversion-focused copy and communication strategy.
Your time: ~30 Min.
Design & Structure
Every section has a clear purpose.
We create layouts, user flow, visual hierarchy and conversion-focused structures.
Your time: ~30 Min.
Development & Launch
Technically clean and fast.
We build fast-loading websites, mobile-optimized experiences, clean technical structures and SEO-ready systems.
Your time: ~30 Min.
Visibility & Growth
We bring qualified visitors.
After launch, we help drive qualified traffic through SEO, Google Ads, Social Media Ads and digital growth strategies.
Your time: ~30 Min.
Focus
- Websites & landing pages
- SEO & visibility
- Performance marketing
- Sales funnels
- Digital customer acquisition
Services
Conversion websites & funnels
Positioning, copy and structure that turn visitors into inquiries, not a digital business card.
A website nobody finds and nobody believes is a brochure with a power cable. We build websites that sell.
Project or Growth Partnership?
You decide how you want to work with us. Either as a classic project with a clear scope, or as a long-term partnership where we take over your entire digital customer acquisition.
Project
One-time investment, clear scope
- Design, brand identity, photo & video as needed
- Conversion-focused website, built once
- Strategic positioning & persuasive copy
- SEO, ads & digital marketing available as ongoing service
- Website is yours, full control
Ideal with a fixed budget and clear scope.
Growth Partnership
We invest, if the partnership is right
- No costs for you, we invest if the partnership is right
- We handle everything: website, SEO, ads, funnels, digital marketing
- Our full focus: customer acquisition for your business
- You focus on your core business
- Revenue sharing, we only earn when you grow
Ideal if you want to hand everything off. Details in the initial consultation.
Frequently Asked Questions
Swiss framework conditions
What applies to a company website in Switzerland?
A Swiss company website must state its identity and contact address clearly and completely – required by Art. 3 para. 1 lit. s UCA for anyone offering goods, works or services in electronic commerce. A website project is legally a contract for work under Art. 363 CO in most cases: what is owed is a result, not mere effort.
| Criterion | What applies | Source |
|---|---|---|
| Legal-notice duty | Identity and contact address incl. e-mail, clear and complete (Art. 3 para. 1 lit. s UCA). No commercial-register entry presupposed. | Source: UCA, SR 241 |
| Contract type | Contract for work (Art. 363 CO) – a result is owed. Distinct from the mandate (Art. 394 CO), where only diligent effort is owed. | Source: CO, SR 220 |
| VAT | Liability from CHF 100'000 annual turnover. Standard rate 8.1 %, reduced 2.6 %, special rate 3.8 %. | Source: VAT Act, SR 641.20 – Art. 10 |
| Data processing | Duty to inform when collecting personal data (FADP, in force since 1 Sept 2023). No ePrivacy-style cookie opt-in as in the EU – Switzerland requires transparency, not consent. | Source: FADP, SR 235.1 |
What is different in Switzerland
Without an agreement, jurisdiction follows the domicile or seat of the defendant (Art. 10 CPC); it can be agreed under Art. 17 CPC. ALPENIQ agrees on Bülach in the Canton of Zurich in its GTC. Mandatory places of jurisdiction, in particular the consumer forum under Art. 32 CPC, remain unaffected.
Primary sources
- UCA, SR 241 – Fedlex – Swiss federal law, as of
- CO, SR 220 – Fedlex – Swiss federal law, as of
- VAT Act, SR 641.20 – Art. 10 – Swiss Federal Tax Administration (FTA), as of
- FADP, SR 235.1 – Fedlex – Swiss federal law, as of
This overview describes the legal position in outline and does not replace an assessment of the individual case. It is not legal advice.
From our Insights
Practical knowledge from our daily work, no marketing fluff.
You already know your website isn't performing.
The only question is: for how much longer?
Your website should not simply exist. It should build trust, generate inquiries, attract customers and professionally represent your business.